Questions About Roy and General AI Apps
Short answers for prospects and IT leads. Each links to the longer page.
General AI app vs Roy
Can't I just use a general AI app?
Today's leading AI apps, on paid or business plans, offer memory, connectors to your systems, browser control and scheduled cloud agents, with setup and approvals still required. The model is the easy part. Roy is the chargeback system already built, so you don't have to build it.
Read more: Why a general AI app is not enough · Compare with an in-house build
What does Roy do that a general AI app doesn't?
Roy pulls the facts each claim needs from your ERP, reads your documents and matches each to the right case, and works supported retailer portals. It understands what each document and date proves, applies your retailer rules, and is reviewed by our experts on real cases. That work is ours to run.
Read more: See the full comparison
Can a dispute read well and still be wrong?
Yes. A general model's answer can read well and still be wrong, like missing an SLC mark or misreading a cancel date. Expertise built into Roy is designed to keep disputes off the wrong reading, and our experts review Roy on real cases and re-check it as things change.
Read more: Read the two real cases
Review, learning and control
Does Roy file disputes itself?
Roy files disputes by retailer portal or email. ROIAI One's internal analysts monitor its work and review flagged cases first. When Roy isn't sure, an analyst checks first, then Roy files it.
Read more: About Roy · How Roy works
Who reviews Roy's work?
ROIAI One's internal analysts monitor Roy's work and review flagged cases first. Decisions come with reasons you can review. Our experts also evaluate Roy on real cases and re-check it as things change.
Read more: About Roy · Security and trust
How does Roy handle SLC or cancel-date cases?
Roy is built to catch the SLC mark on a bill of lading, hold back a dispute the facts don't support, and, with the seal intact, route the claim to the warehouse that loaded the truck. It's built to read a cancel date as the retailer guide defines it.
Read more: SLC in the glossary · Burlington dispute rules
Do learnings carry across customers?
Yes. Roy shares the learnings across all wholesalers and increases the win rate. Analyst feedback and retailer outcomes (won, denied or reversed) loop back so Roy improves case after case.
Read more: How data is handled
Does Roy help prevent chargebacks?
Roy is built to show why a chargeback happened and what to change, with insights vetted by our in-house experts. It's also built to route the claim to the party the facts point to, such as your warehouse or 3PL.
Read more: Root-cause and prevention
Your team and your retailers
Do I need to build anything?
No. With a general AI app you'd build the field mapping, document reading, portal handling, retailer knowledge and expert review, and keep them current. With Roy, that work is ours to run, so your team focuses on being a great wholesaler, not on running an AI-native software company.
Read more: Works with your ERP
What about my retailer portals and shared logins?
A general AI app brings browser control that can use a website. Each portal still needs handling that's kept current as it changes, without locking out shared logins. Roy works supported retailer portals and is designed to help avoid shared-login lockouts.
Read more: Security and trust
Still have a question?
Or read why a general AI app is not enough.
October 2026. Statements about general AI apps reflect publicly documented features at the date of this document, and those products change over time.
Capability comparisons are ROIAI One's view, and generic readings show how a general model can misread these cases.
Descriptions of Roy reflect how it is designed to work and are not a commitment of results or a contract term.